Fine work: the calendar for Frandesa company

Belarusian company Frandesa is the developer of plant protection products, the responsible company of the new generation, which take part in the preservation and development of the traditions of native land.

The idea of the calendar is "Fine work". "Bezdezhsky fartushok" *  is the only in Belarus (and, possibly, in the world) collection of authentic aprons. Women of the village Bezdezh created each fartushok by hands, inspired by the world around them, following precise algorithm linen cloth production and the age-old tradition of embroidery. Such an approach to their work unites Belarusianmasters of the past centuries with the professionals of the company Frandesa.

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Aprons kept in the family chests as a special value. Following custom, we put our calendar to an improvised wooden chest.

* The Belarusian village of Bezdezh (Drogichin District) has the world’s only museum of aprons with a unique collection of clothing items that have become a true local brand. The museum collection is about 300 aprons.

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About project
Client

Frandesa

Services

Slogan. Copywriting. Souvenirs design. Printed products design.

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